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MOCCA is More Than Makeup and Toyota is More Than a Car

By Cheryl Smith

I absolutely love good corporate citizens. Too often businesses, large and small, benefit from communities but don’t do anything to enhance the lives of those who will spend their last dollar purchasing their products and services. Which brings me to my truth! When I was approached about participating in Toyota’s Entrepreneurial EnTOURage, I was excited. I am aware of Toyota’s efforts in the areas of diversity and inclusion so the opportunity to assist and to highlight a Black business, was a no-brainer. The program was “designed to celebrate and support African American entrepreneurs by partnering with influencers and local entrepreneurs, to share their stories and journeys to success.” 

Working with the Dallas Black Chamber of Commerce and others, we are one-stop as Toyota moves around the country, having already stopped in Kansas City, MO, and Atlanta, GA. Participating also included driving one of Toyota’s premier vehicles, the Avalon Hybrid. So, for a week I am styling and profiling in a midnight blue luxury four-door vehicle with all the bells and whistles. Now, I’m an SUV type of woman but the comfort and smooth ride was really impressive, and I had all the legroom I needed!

Cruising down the highway was an enjoyable experience. My entrepreneur was equally impressed when I pulled up to the Paradise Salon in Duncanville where MOCCA Makeup & Skincare is located. Owner Kena Williams Baccus comes from a family of entrepreneurs and she takes pride in providing quality products and service. Since 2003 Kena has been working tirelessly with MOCCA. Community involvement is a priority for the Dallas native as she supports scholarship efforts, provides training for high school and college students, and helps aspiring journalists prepare for photoshoots. 

Kena suffered setbacks because of COVID-19 but she quickly pivoted and began laying the foundation to make her company bigger and stronger. She has kept her loyal clientele by fully utilizing her excellent communication and marketing skills. Especially with the use of facial masks, more and more clients began asking for her skincare regimen. MOCCA was selected because of the quality of the products and the work ethic of Kena and her consultants. She’s located at 719 South Cockrell Hill Road Suite 100 Duncanville, Texas 75137. Call her at 682-325-8293. Or order at I have been a client since the beginning and I proudly say that I don’t wear makeup, I wear MOCCA! And I hope you will too!

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