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BICA Legacy Weekend

focuses on Shopping Black

Hairstylist and entrepreneur Freddie J. Jones is one of Texas’ brightest stars and while she calls Dallas home, wherever she is, she is reigning supreme in the Beauty Industry.

For three days in December, dubbed the BICA Legacy Weekend, at Dallas’ Skyline Ranch, December 10-12, attendees will experience what people are talking about across this country when speaking of the best and the brightest in hair care and the award-winning Freddie J. The impeccably dressed and always stylish Winnsboro, TX native has appeared in competitions, including the world-renowned Bronner Brothers Hair Show.

Even then-Mayor Tom Leppert honored her as a trailblazer in the field of Cosmetology because she’s a master cutter, educator, coach, author and platform artist.

According to Freddie J, the Beauty Industry and Community Awards (BICA), which is just a part of the celebration of the industry, is about a spirit of community and supporting Black businesses.

“It’s a celebration,” she explained. “Please don’t miss this networking opportunity and Legacy Weekend, starting on Saturday with the Black Saturday Expo, and ending on Monday with the Business Forum.

“The Event was created to get the Beauty Industry and Community together to network in one place,” she continued, as she shared information about Black Wall Street in Tulsa, OK. and the way an entire community was wiped out but today people are focusing on Black empowerment and building Black Wall Street communities across the country. “From there, we encourage everyone to intentionally shop Black businesses for 12 days after the Event and continue after that.

The 12 days were significant for the Inaugural event last year, she explained, because it was 12 days until Christmas and the event was on 12-12-21.

It is also significant that the person tapped to keynote the awards brunch has personal ties to Black Wall Street, said Freddie J.

“We are super excited to announce that our speaker for the BICA Chucks n Tux Brunch and Awards Gala is Chief Gunwale Amusan, founder of the Real Black Wall Street Tour. He is one of the most sought out consultants and historians of Tulsa’s Black Wall Street. You have seen him in the documentaries, in the Courts, and in the streets, still fighting for justice, for The Greenwood Community.”

The title sponsors are MOCCA Cosmetics and Unique Vision Upscale Events and the event is promoting the hashtag SHOPBLACKINTENTIONALLY. The BICA Legacy Weekend will feature forums, vendors, networking opportunities and more.

“We have continued with the 12 days just to get it in the minds of the people, once they make it a priority for the 12 days, it is then on their minds after that.”

With partners across the nation, BICA events have been held the entire year, namely in Oklahoma City, Tampa, FL, New Orleans, Houston, Atlanta, New York, Winston Salem, N.C., and Boston.

For Freddie J, this inaugural Legacy Weekend is a dream come true as she witnesses entrepreneurs coming together to achieve success.

Key activities include:

December 11

12 til 4pm, Skyline Ranch, 1801 E Wheatland Road, the Chucks n Tux Awards Gala Brunch. BICA Legacy Weekend, celebrating Legacies in the Black community, promoting economic growth and creating Generational Wealth, by simply shopping Black intentionally!!!! For tickets — https://freddiej-983296.square.site/…/ chucks-and…/63…

Honorees are Dallas County Constable Tracey Gulley, Eric Lockhart, James Brembry, Corey Lewis, Pennie Pitre, Sean Potts, Nikita Jackson, Mimi Hawkins, Jade the Blade, Keidrain Brewster, Dr. Demetra Jones, Tonya Johnson, Cedric and Punkin Bailey and Cheryl Smith.

December 12

BICA Business Forum

Keynote Speakers – Robert and Pennie Pitre

For a complete schedule, go to www.freddiej.com

There’s still time to get tickets!

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